文脈傳承,弦歌不輟 三棵樹(shù)“麒麟”頭盔璀璨亮相中國(guó)香港
3TREES "Qilin" helmet makes a brilliant appearance in Hong Kong, China
近日,在慶祝香港品質(zhì)保證局成立35周年的盛大活動(dòng)中,三棵樹(shù)攜中國(guó)國(guó)家自行車隊(duì)“麒麟”頭盔驚艷亮相,贏得了現(xiàn)場(chǎng)嘉賓的矚目和廣泛贊譽(yù)。“麒麟”頭盔是三棵樹(shù)為國(guó)家自行車隊(duì)征戰(zhàn)巴黎賽事所精心設(shè)計(jì)并涂刷的裝備,設(shè)計(jì)上融合了現(xiàn)代創(chuàng)新元素與中國(guó)傳統(tǒng)文化精髓,將可持續(xù)發(fā)展理念融入頭盔的每一個(gè)細(xì)節(jié)之中,彰顯了三棵樹(shù)在環(huán)境、社會(huì)與治理(ESG)理念的堅(jiān)定踐行,賦予了活動(dòng)新的思考維度與發(fā)展啟示。
Recently, at the grand event celebrating the 35th anniversary of the establishment of the Hong Kong Quality Assurance Agency, 3TREES made a stunning appearance with the "Qilin" helmet of the Chinese National Cycling Team, which won the attention and wide praise of the guests on the scene. The "Qilin" helmet is the equipment carefully designed and painted by 3TREES for the national cycling team to compete in the Paris event. The design combines modern innovative elements with the essence of Chinese traditional culture, and integrates the concept of sustainable development into every detail of the helmet, demonstrating 3TREES's firm practice of the concept of environment, society and governance (ESG), and giving the event a new dimension of thinking and development inspiration.

“麒麟”頭盔亮相,科技與環(huán)保躍新高
The "Qilin" helmet demonstrates a new height in technology and environmental protection
“麒麟”頭盔的亮相,展示了三棵樹(shù)在產(chǎn)品創(chuàng)新以及可持續(xù)發(fā)展方面的積極探索和優(yōu)秀成就。三棵樹(shù)秉持“道法自然”企業(yè)經(jīng)營(yíng)哲學(xué)和“永遠(yuǎn)向上”企業(yè)精神,堅(jiān)持做“更健康”的產(chǎn)品,打造更出色的“中國(guó)漆”。
The appearance of the "Qilin" helmet shows Sankeshu's active exploration and outstanding achievements in product innovation and sustainable development. Sankeshu adheres to the "Immitation of Nature" business philosophy and the "Always Striving for Progress" corporate spirit, insists on making healthier products and creating a better "Chinese Paint".

從冬奧的“大圣”頭盔,到亞洲賽事的“哪吒”頭盔,再到巴黎賽事的“麒麟”頭盔,三棵樹(shù)不斷突破健康環(huán)保標(biāo)準(zhǔn)的新高度,始終秉持“極致健康、極致應(yīng)用、極致性價(jià)比”的產(chǎn)品研發(fā)理念,持續(xù)提升創(chuàng)新研發(fā)能力。
From the "Monkey King" helmet of the Winter Olympics, to the "Nezha" helmet of the Asian Games, to the "Qilin" helmet of the Paris Games, 3TREES has continuously reached new heights of health and environmental protection standards, always adhering to the product development concept of "extreme health, extreme application, and extreme cost performance", and continuously improving its innovative research and development capabilities.
在涂刷“麒麟”頭盔的過(guò)程中,三棵樹(shù)對(duì)頭盔的涂層材料進(jìn)行全新升級(jí),采用自主研發(fā)的水性雙組分聚氨酯工業(yè)涂料,不僅滿足綠色環(huán)保標(biāo)準(zhǔn),擁有極低VOC排放,還賦予了頭盔牢固漆膜且豐滿質(zhì)感、色彩表現(xiàn)出色;同時(shí)提高頭盔的耐沖擊與抗磨損能力,為自行車運(yùn)動(dòng)員提供更為堅(jiān)實(shí)可靠的安全防護(hù);在生產(chǎn)時(shí)不引入重金屬等有害物質(zhì),健康環(huán)保,可常溫自干或者低溫烘干,有效降低能耗,實(shí)現(xiàn)良好的節(jié)能減排效果。
In the process of painting the "Qilin" helmet, 3TREES has completely upgraded the coating material of the helmet, using its own independently developed water-based two-component polyurethane industrial coating, which not only meets the green environmental protection standards and has extremely low VOC emissions, but also gives the helmet a firm paint film with a full texture and excellent color performance. At the same time, the coating improves the impact resistance and wear resistance of the helmet, providing cyclists with more solid and reliable safety protection. In addition, during the production process, 3TREES pays attention to health and environmental protection, and does not introduce harmful substances such as heavy metals. The coating can be dried at room temperature or at low temperature, effectively reducing energy consumption and achieving good energy-saving and emission reduction effects.

“大圣頭盔”
"Monkey King Helmet"

“哪吒”頭盔
"Nezha" Helmet
三棵樹(shù)工業(yè)涂料的高新產(chǎn)品特質(zhì)、頭盔所傳達(dá)的體育精神內(nèi)核,與聯(lián)合國(guó)可持續(xù)發(fā)展目標(biāo)(SDGs)高度契合,涵蓋了目標(biāo)3(良好健康與福祉)、目標(biāo)9(工業(yè)、創(chuàng)新和基礎(chǔ)設(shè)施)、目標(biāo)12(負(fù)責(zé)任的消費(fèi)和生產(chǎn))以及目標(biāo)17(促進(jìn)目標(biāo)實(shí)現(xiàn)的伙伴關(guān)系)。
The high-tech product characteristics of 3TREES industrial coatings and the sportsmanship conveyed by the helmets are highly consistent with the United Nations Sustainable Development Goals (SDGs), covering Goal 3 (Good Health and Well-being), Goal 9 (Industry, Innovation and Infrastructure), Goal 12 (Responsible Consumption and Production) and Goal 17 (Partnerships for the Achievement of the Goals).
堅(jiān)持文化自信,傳遞美好祝愿
Maintain cultural self-confidence and convey good wishes
三棵樹(shù)堅(jiān)持文化自信,尊重和傳承中國(guó)優(yōu)秀傳統(tǒng)文化,將中國(guó)體育精神與傳統(tǒng)文化相融合,賦予了頭盔獨(dú)特的文化內(nèi)涵,承載著對(duì)國(guó)家隊(duì)運(yùn)動(dòng)員勇創(chuàng)佳績(jī)的美好祝愿。
3TREES insists on cultural self-confidence, respects and inherits China's excellent traditional culture, integrates Chinese sports spirit and traditional culture, gives the helmet unique cultural connotation, and carries its best wishes for the national team athletes to achieve great results.
作為中國(guó)奧委會(huì)官方涂料獨(dú)家供應(yīng)商、2024年奧運(yùn)會(huì)中國(guó)體育代表團(tuán)官方涂料獨(dú)家供應(yīng)商,三棵樹(shù)以古代神話瑞獸為靈感,為中國(guó)國(guó)家自行車隊(duì)設(shè)計(jì)并涂刷寓意祥瑞平安的“麒麟”頭盔。圖案靈感汲取自故宮麒麟面部特征,保留了獅頭、圓額及鹿角特征,并在此基礎(chǔ)上進(jìn)行二次藝術(shù)創(chuàng)作。頭盔麒麟額頭以中國(guó)傳統(tǒng)書法書寫“勝”字,象征著勝利與榮耀;側(cè)邊則巧妙融入“火”元素與英文“China”字樣,兩者交相輝映,展現(xiàn)出東西方文化的和諧共融。
As the exclusive official coating supplier of the Chinese Olympic Committee and the exclusive official coating supplier of the Chinese sports delegation for the 2024 Olympic Games, 3TREES takes inspiration from ancient mythological beasts to design and paint the "Qilin" helmet for the Chinese National Cycling Team, which symbolizes auspiciousness and peace. The pattern is inspired by the facial features of the Qilin in the Forbidden City, retaining the features of the lion head, round forehead and deer antlers, and secondary artistic creation is carried out on this basis. The forehead of the helmet Qilin is written with the word "Victory" in traditional Chinese calligraphy, symbolizing victory and glory; the side cleverly integrates the "fire" element and the English word "China", which complement each other and show the harmonious integration of Eastern and Western cultures.



香港品質(zhì)保證局在推動(dòng)質(zhì)量標(biāo)準(zhǔn)和可持續(xù)發(fā)展方面一直發(fā)揮著重要作用,其35周年慶典活動(dòng)更是匯聚各界精英和優(yōu)秀企業(yè),共同探討行業(yè)的未來(lái)發(fā)展趨勢(shì)。三棵樹(shù)攜“麒麟”頭盔在香港品質(zhì)保證局35周年活動(dòng)上精彩亮相,展示了三棵樹(shù)對(duì)ESG理念的深刻理解與積極踐行,助推行業(yè)的可持續(xù)發(fā)展。
The Hong Kong Quality Assurance Agency has always played an important role in promoting quality standards and sustainable development. Its 35th anniversary celebration brought together elites and outstanding companies from all walks of life to discuss the future development trends of the industry. 3TREES brought its "Qilin" helmet to the 35th anniversary event of the Hong Kong Quality Assurance Agency, demonstrating 3TREES' deep understanding and active practice of the ESG concept, and promoting the sustainable development of the industry.
文脈傳承,弦歌不輟,歷久彌新。中國(guó)式現(xiàn)代化既要物質(zhì)財(cái)富極大豐富,也要精神財(cái)富極大豐富、在思想文化上自信自強(qiáng),三棵樹(shù)堅(jiān)持創(chuàng)新技術(shù)與傳統(tǒng)文化碰撞,三棵樹(shù)以“更健康的中國(guó)漆”為品牌核心,以更高標(biāo)準(zhǔn)、更環(huán)保的產(chǎn)品滿足人民美好生活需要,為全球可持續(xù)發(fā)展目標(biāo)的順利實(shí)現(xiàn)貢獻(xiàn)力量。
The music of 3TREES culture is everlasting. Chinese modernization requires not only great material wealth, but also great spiritual wealth, self-confidence and self-improvement in ideology and culture. 3TREES insists on the collision of innovative technology and traditional culture, takes "The Healthier Chinese Paint" as the core of the brand, and meets people's needs for a better life of higher standards and more environmentally friendly products, contributing to the smooth realization of global sustainable development goals.
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